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O.P.T.Y

Software: Illustrator, After Effects

O.P.T.Y

A Three-Fold Design: Poster Design, Social Media Animation, and Large Scale. 

 

The OPTY Fashion Collection is a bold exploration of modern style, featuring a seamless fusion of geometric shapes and grommet accents. This collection reflects an innovative approach to fashion, where structured lines and shapes meet with industrial-inspired grommets, creating a dynamic yet elegant aesthetic. 

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The accompanying poster and animation aim to embody the collection's essence, showcasing its geometric precision and the tactile allure of the grommet details.

Ideation

Moodboard and Image sources as well as outcome of the Fashion Project OPTY.
The project focuses on gromets and laser cut acrylic showcasing,g its geometric precision and the tactile allure of the grommet details.

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MoodBoard

Image Gathering

Photoshoot 1

Photoshoot 2

Poster Design

OPTY Poster FInal..jpg

The poster is designed to reflect the clean lines and contemporary vibe of OPTY, using a minimalist yet impactful layout that highlights the key elements of the collection.
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Glass effects were used to create geometric shapes, identifying the laser cut acrylic pieces

Poster Gif Alterations- After Effects

Vertically ticking texts, gently spinning shapes, and an interactive logo are what I envision the poster to come out as. Various alterations were made using After Effects to create an interactive poster. 

Marketing

Since the poster is based on my fashion collection, I envision my poster to be marketed in social media and museums, where I imagine the poster to be showcased for the audience to interact. 

Social Media

Museum: Real-World Mockup

Through these designs, the OPTY collection is positioned as a statement of innovation, sophistication, and a new era of fashion that challenges conventions and celebrates the beauty of simplicity through geometric precision and striking hardware.

©OPTY

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